Better Tools for All Minds

AI designed with cognitive diversity as the priority

The explosive growth of AI is bringing with it all the baggage of social media — prioritizing engagement over wellbeing, and standardization over diversity. But what if we designed technology that embraced how differently our brains actually work?

Tools for Brains That Won't Fit in Boxes

AI that adapts to your mind, not the other way around

While big tech builds AI to standardise human thought, we're building something different. No engagement metrics. No data harvesting. Just tools that work with your brain, not against it.

I spent 40 years being told my brain wasn't broken—until I was diagnosed with ADHD and realised I'd been driving a Ferrari with bicycle brakes the whole time.

That's when it clicked: the problem isn't "broken brains." It's broken tools designed by and for a single type of mind.

Penny doesn't care how your brain "should" work:

• No cloud storage. Your thoughts never leave your device.

• Visual mapping for those who think in webs, not lists

• Adapts to your patterns rather than forcing structure

• Captures ideas quickly without unnecessary friction

The AI revolution is happening now, and it's being built by the same people who gave us addictive social media and surveillance capitalism.

If we don't create alternatives, the next generation of tools will leave even more minds behind.

This is early days. No venture funding, no growth hacking—just one frustrated dev building the tool I needed.

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Want to chat about it? → murray@[domain].com